Looking for proven ways to make money with Clickbank?
Clickbank is one of the most popular affiliate marketplaces.
A lot of both veteran and new affiliate marketers use the platform to make money.
And with over 20 000 products, and free to join, Clickbank is certainly worth a mention in the affiliate marketing space.
And being so popular means that Clickbank has been proven to make many affiliates plenty of money!
So why is Clickbank so popular?
Why Is Clickbank Popular?
Here are some of the many reasons why Clickbank is popular. Let’s break them down
1. It’s Free To Join
Clickbank is one of the easiest affiliate sites to join. You register same day, and you can start marketing the products in the marketplace same day.
2. Has lots of digital products
This means that marketing the products can easily be hands off if you choose so.
You won’t have to physically handle or ship anything.
You just guide the buyer to the product page, they download it, and you make a commission.
3. Clickbank tracks cookies and sales.
Every product you promote has an affiliate link specific to you. When you promote the product your Clickbank ID will be embeded in the link.
This ensures the product can be tracked and any sales resulting from your promotion is duly credited to you.
4. High affiliate commissions
Clickbank commission rates range between 1% and 70%.
Therefore compared to Amazon (which has a commission rate between 1% and 10%), Clickbank is pretty sweet on its commission rate.
5. Variety of products.
Clickbank products range in the thousands and cover a diversity of several niches.
From relationships and dating, to music, to make money online, to health and fitness, you are all covered.
6. Provision of several metrics to select products
Clickbank gives you several factors and criteria that you can use to judge and select a product before promoting it.
That way you don’t have to shoot in the dark.
From Clickbank themselves here are some of the metrics and their definitions:
- Gravity – The gravity performance statistic is an approximate, relative measure of how many affiliates have successfully promoted products from an account, with a higher number meaning more conversions. You can specify a minimum and/or a maximum gravity value.
- Initial $/Sale – This number represents the average dollar value of an initial sale, not including rebills, to the affiliate who drives the sale. You can specify a minimum and/or a maximum Initial $/Sale value.
- Avg $/Sale – This number represents the average dollar value of a sale, including both initial and rebill payments, to the affiliate who drives the sale. You can specify a minimum and/or a maximum Avg $/Sale.
- Avg Rebill Total – This number represents the average total dollar value of a sale, including only rebill payments, to the affiliate who drives the sale. You can specify a minimum and/or a maximum Avg Rebill Total.
- Avg %/Sale – This number represents the average affiliate commission percentage for a sale, including both initial and rebill commissions. You can specify a minimum and/or a maximum Avg %/Sale.
- Avg %/Rebill – This number represents the average affiliate commission percentage for a sale, including only the rebill commission. You can specify a minimum and/or a maximum Avg %/Rebill
7. Presence of upsells and downsells
This means that the vendor whose product you are promoting has a funnel that is optimized to keep following up with the client.
When they buys other products in the funnel of what you first promoted to them, you get paid
8. Provision of Clickbank success courses
Clickbank has various programs teaching you how to make money with clickbank itself.
Some are from registered vendors whereas others are from Clickbank itself.
An example of these programs include Clickbank University.
Even outside Clickbank, there are courses that designed to help you be successful with Clickbank. Such an one is Aversity.
The course will teach you not only how to make money on Clickbank, but also how to master affiliate marketing in general.
Products in the Clickbank marketplace
Clickbank has a total number of over 270 product categories and total marketplace listings of over 21 000.
And the number of products continues growing by the moment.
As mentioned before, the products are either digital or physical.
Product categories include: diet and weight loss, make money online, relationships and dating, health and fitness, arts, education, politics, and many more.
So there is a wide range from which you can choose.
With so many products, you can easily get bewildered. You cannot possibly go through all of them.
So the crucial question is how do you find the right products and ultimately make money with Clickbank?
How to make money with Clickbank
Making money with Clickbank requires that you employ a proven method.
At the end of the day, you want a formula that will pay you.
Here are the steps in choosing a product on Clickbank
1. Determine what your audience needs
Before doing anything else, you must have determined what your audience needs.
The need will be based on the niche that you are serving and that your audience is in.
In other words you dont want to find yourself selling health and fitness books to someone who wants to know how to make money online.
So the very first step is to be sure of what audience you are serving and what will fit them.
2. Find and choose products
Within Clickbank, there is a marketplace where different products are listed. Fortunately they have been grouped by categories.
Moreover Clickbank provides filters by which you can narrow down your search by the metrics discussed above.
So whenever you are looking for a product, go to your desired niche category within the marketplace.
Next, go to sort in the top right hand corner.
Now sort the products in the category by any factor of your choice.
Once you have identified a product that catches your fancy, do the following:
3. Check out other crucial factors.
You dont want to chose a product just for its popularity or gravity.
Here are some other factors you must check as well
Average $/sale and Average Rebill Total
In my opinion, some of the most important factors are the Average $/sale and the Average Rebill total.
This is because these two factors tell you about the amount you expect to be earning per sale on average, and also tell you that the product has a specified recurring commission.
You want a good paying product. You also want a product that will continue paying you well into the future. That’s how passive income is generated.
Let’s say your product pays you $5 per sale. Let’s further assume that you are selling 1 product per day. 30 days x $5 equals $150 per month.
Is that enough?
I don’t think so.
Bear in mind that it may well be that you won’t get a regular sale on all days.
This is due to a variety of factors that affect conversion. So the lower the average pay per product, the lower your income at the end of the month.
So what’s the solution?
Look for products with a higher Average $/sale value. Average $/sale in the range of $50 upwards.
The reason is simple. You will get a higher pay at the end of the month.
Having checked out the average commission rate and recurring commission, you are not yet done.
You must also check out the vendor’s provided affiliate tools.
Check Out The Affiliate Tools
You go to the vendor’s page through the affiliate link provided on the product listing.
The following example reveals a product by youtubesecrets.com
In this example the affiliate tools are:
a. Links, banners, and videos
The link in pink will take you to the affiliate page where the vendor has provided tools for your campaign.
The provided tools are links and banners that you can place on your website or any campaign page.
In most cases, vendors also provide codes for videos that you can embed on your site.
b. The salesletter
One of the other most important factors to check out is the sales letter.
The salesletter is the storyline of the product. In other words, it is the words that appear on the sales page telling you about the benefits of the product.
The sales page appears to a customer when they click on your affiliate link or banner.
However as an affiliate, you can also access the sales page directly by clicking on the link at the uppermost part of the product listing (encircled in blue in the above example).
A good sales page should provide the benefits that will result to the client from using the product.
On the marketing side, the sales letter should be gripping, should be enticing through curiosity, and should ultimately convert a client to a customer.
c. Email swipes
Most vendors provide email swipes that you can just copy and send to your client or email list.
You can access these also through the affiliate page.
Email swipes are meant to make your work easy so you wont need to write emails just for the product.
The email swipes provided should be able to convert well. Check out if they are appealing enough. If they are not you can still replace them with your own hand crafted emails.
Having checked out the affiliate tools and salespage, put yourself in the shoes of your customers and judge whether you would be enticed by the salesletter, videos, or banners if you were your clients.
If you are not convinced, check out another product with more appealing features.
4. (Optional) Test the product yourself
The sales letter will give you abundance of reason to buy if it’s well crafted. But the sales promises may be far from what the product can in reality deliver.
One thing that you can be sure of is that if you promote bogus products to your list, they will leave your list faster than you can say click!
Therefore do everything necessary to ensure that the product you have settled on can really help your audience.
You can do this by buying the product yourself and testing it.
If the product works well, good. You can go ahead and promote it. If not, find another product.
Is that mumbling I hear?
Ok, ok, there is another way to go around buying a product.
You can google “product + review” with product substituted by the product name.
Visit those sites to see how the product has fared.
Reviews are a great way of getting feedback. Seek especially those sites where the product is rated by many people.
Seek also sites that give not only the pros, but also the cons of the product.
That way you can weigh all the feedback and make a final decision on the product.
Once you have tested the product (or its reputation) you can move on to the next step.
5. Promote the products through effective ways
After settling on your products, its time to promote them!
Let’s see the options available
How to promote clickbank products
There are two alternative processes of promoting Clickbank products.
Those involve promoting through a blog, and promoting without a blog.
A. Promoting Clickbank products through a blog
A blog offers several ways and strategies to promote your products. Let’s look at each one of them.
1. Through blog posts
As you write your articles, you can strategically embed affiliate links in them.
With this method, the product has to be relevant to the article you are writing.
For example, you can write an article teaching how to do something.
Central to the achievement of the task you are teaching will be a Clickbank product which cuts the required time and effort in half.
Take the example below
Your article has to also provide high value such that the reader would feel willing to purchase through your affiliate link.
You need to also be transparent and disclose to your readers that your article contains affiliate links which may result in a commission to you.
This will result in more trust to you
By virtue of the foregoing statement, here is my affiliate disclosure:
This article contains affiliate links which if you click and purchase from, may result in a small commission to myself. This will be at no extra cost to you.
Let’s move on to the next strategy.
2. Promoting through an email funnel
As alluded to before, your website has to provide a funnel experience.
This means that from the moment a visitor enters your website, they are guided through a pathway leading to a desired action you want them to take.
The ultimate result you want your visitor to take is to buy a product or offer their email address.
Visitors generally offer their email address in exchange for a free gift.
After getting their email address, you follow up with the visitor.
In between offering useful and informative tips, tutorials, and guides, you can recommend useful products to them. This is where you can also promote Clickbank products to them.
The advantage of an email series is that it builds a relationship between you and the client and thereby provides a platform for promoting to them on an ongoing basis.
The whole email marketing process is automated and autopiloted through the use an autoresponder tool.
They will then be able to receive those messages on predetermined days.
In this way you wont need to lift a finger, apart from the initial loading and periodical updating of the messges.
Therefore you can have some extra time to attend to other components of your business.
Apart from promoting Clickbank products in your autoresponder messages, you can recommend the products to customers at the very entrance of your email funnel.
You can achieve this in two ways:
After someone has signed up to your email list, you can insert a product link on the Thank you page. This will of course be an affiliate link.
Another place where you can insert an affiliate link, banner, or video is on the email confirmation page.
That is, if you are using a double confirmation subscription system where the client has to confirm twice that they would like to join your mailing list.
The use of this strategy is beneficial in 2 ways.
The first benefit is that the visitor is trained to be a customer from the very first contact. The trick is to use a product which is affordable to them, say $5.
The second benefit is to aid in the segmentation of your customers.
It’s always good to separate buying clients from those not buying. In this way you can send the different groups follow up messages tailored to their behavior.
3. Through banners on your blog
Among the tools that your vendor will give you are banners and videos.
You can embed these on your site by copying and pasting their respective codes.
You can place the banners where they are easy to spot, like on the sidebars or header.
You don’t have to do anything else.
The banners and videos will speak for themselves!
If you place the banners on your most trafficked pages, you can be sure of a good number of clicks
The only thing you need to be careful of is that you don’t litter up your site with banners.
Flashing banners all over tend to lighten the value of the site and as a result make it unattractive.
So walk modestly on the use of affiliate banners and videos
4. Through product reviews
Some categories of your site can be dedicated to reviews.
When you review any other affiliate program or product from time to time, you can use this opportunity to review Clickbank products or link to them.
Reviews can take on a variety of forms including the following:
a. Walk through video reviews
Here you show the inside of the product, such as a back office or dashboard.
This review is best suited to digital products.
The aim is to show the most important parts of the product and how you can get to using it as fast as possible.
b. Product comparison reviews
Product comparison reviews pit two or more similar alternatives against each other.
They are a good way of pointing out the advantages or disadvantages of any product.
At the end, you would conclude by recommending the product with more advantages.
You can use tables to show your product comparisons.
This method provides a visual platform for the reader to appreciate the product differences better.
Here is an example
c. Tutorial reviews
With tutorial reviews you show how to do something using the product.
You can record yourself using the product.
The emphasis will be on what the product can do in achieving a certain objective.
In the process the key features of the product will necessarily be discussed.
The key is to create a topic central to which accomplishment will be the product.
An example of a tutorial video review is the topic “how to do keyword research like a pro.”
You can outline the steps involved in coming up with potent keywords for your blog posts.
Then you can show the neccessity of using a tool like KW Finder (if it existed in the Clickbank marketplace) to achieve more reliable and faster results.
In this case the desired results will be finding plenty of easy-to-rank-for keywords, getting an edge over your competitors, and ultimately ranking on page 1 of Google.
Examples of other products that can used in this kind of review include physical products like exercise machines for weight loss, and blenders for mixing weight loss ingredients.
B. How to promote clickbank products without a website
Here are some ways to promote products without the need of a website.
1. Video product reviews on video sites
In case you have not noticed, video is a great hit.
Video is very influential in purchase decisions. Knowing that you can use video to “ripen” your audience.
Consider the fact that 68% of YouTube users arrived at a purchase decision by watching a video to help them in the decision process.
In the same vein, 80% of YouTube users who relied on a video to help them make a purchase decision reported watching the video at the beginning of the shopping
In addition, it is easier to rank a video than a blog post.
The difference arises from the fact that making a video requires effort, and also because most people do not have the confidence to appear on screen.
You can take advantage of this situation and make videos.
In view of the realization that searches related to “how to” on Youtube are growing 70% year over year, you can be sure video is here to stay and grow.
Make videos demonstrating how to do something using a certain product.
You can even just show the main features of a product and how they function.
Make sure to include keywords in your video description and insert links to your products.
2. On Social sites
Social sites have many forums that allow people to interact.
Many of these forums have new affiliate marketers who are looking for effective ways to make money online.
It’s not uncommon to find somebody asking for “the best affiliate products to promote”, and “how to make 6 figures fast online”.
If you know of any products in these categories and that you have had success promoting, you can join the conversation and promote!
The best way to use forums is to provide insightful, relevant, and in depth advice. At the end, you can link to your product or to a product review.
Some great forums you can use for marketing your products include Quora, Warriorforum, and Affilorama.
Just make sure you read the rules and abide by them.
3. Paid search
Paid search works by showing paid results among the organic search results.
If you have an affiliate salespage that you would like to promote, you can use a pay-per-click (PPC) method to list your page url on Google, Yahoo, Bing, and other search engines.
Your paid listing wil be noted by an “Ad”
PPC involves a lot of competition for cheap keywords that you may want to optimize your salespage url for.
That in itself means your cost of advertizing will rise with more prime words.
In addition, PPC involves a lot of tweaking and experimenting to see which keywords and pages convert well.
So in order to be profitable your products must have salespages that are highly converting.
4. Paid advertizing
You can use many platforms to market your product.
Social media like Facebook are very effective in reaching potential clients.
With Facebook, you have a wide range of user demographics to enable you in creating a highly targeted ad.
These platforms use native advertizing where your ad will be seamlessly integrated into the main theme of the page.
As such it wont be recognized as an advert and thus will have more probability of being clicked on.
It is important to use re-targeting in conjuction with paid advertizing.
This will ensure that you can follow up with your ad viewers who did not take action the first time.
Retargeting is a highly beneficial process and is achievable through use of a retargeting pixel on the advertizing platform.
What Is The Best Way To Promote Clickbank Products
Each of the two methods presented above has its own advantages and disadvantages.
Promoting Clickbank products through a website will require that you first learn how to set up a blog.
The blog will be your stronghold from and around which all your marketing efforts will emanate.
Setting up a website is a pretty simple thing if you have the guidance.
Fortunately you can tap into an already prepared, free step-by-step guide here, and set up your blog in a few minutes.
You will also need to know how to get traffic to your blog posts and offers.
My free course on affiliate marketing mastery covers that and everything you need to be a profitable affiliate marketer.
In the course you will also learn how to both freely promote products, and follow up with your clients through email marketing.
Email marketing is a key component of affiliate marketing which all marketers acknowledge as the No. 1 return on investment of all marketing channels.
What about promoting without a website?
Promoting Clickbank products without a website means that you can jump straight into your campaigns.
This pushes aside the hustle of setting up and maintaining a blog.
You also bypass the grueling process of writing blog posts.
The process is pretty much left to finding good offers with good salespages, and finding traffic, or promoting your offers for free.
The downsides of this approach is that your marketing campaigns are all dependent on external factors and third parties.
For example, it is not uncommon for Youtube to close down people’s channels for any reason whatsoever.
You may be one of those in future. That would dry up your video marketing campaign and revenue in one day.
On the other hand, PPC involves a lot of competition and experimetation to do it profitably. In addition, when your wallet dries up, so does your PPC campaign.
The central factor to affiliate marketing is providing value to your clients.
So if you do not have a follow-up system, you have no way of constantly reaching out to them.
That in effect means a hit and miss situation. Or , if you prefer, a hit and run.
But email marketing in conjunction with a blog means you can have a list of your clients intact.
They can then be your traffic on demand, to read both your latest blog posts, as well as receive your promotional offers.
All marketers will tell you that their list is their most prized online treasure.
Because your list is yours to keep.
Whether they shut down your blog, youtube channel, or paid adverts, your list will remain yours.
So you can keep on reaching out to yoursubscribers, providing them value, and generating income even if all your other online assets crumble overnight.
Email marketing is also not restricted to one product at a time, unlike paid search or adverts.
That means you have potential to reach more people with more products.
So whatever choice you make on how to promote your Clickbank products, incorporate email marketing into the equation.
That way, you can have your contact list safe even if your blog or promotion channels should be closed down overnight.
Wrapping it all up
There are several proven ways to make money with and on Clickbank.
However selling clickbank products, as for any other business, requires a strategy.
You first need to select the right products within your niche.
This involves checking such crucial factors as the fit and usefulness of the product to your audience.
You can do this through using the product yourself, or getting information from product’s reviews.
You also need to check the commission structure of the product, as well as the potency of the affiliate tools provided by the vendor.
You can make money on Clickbank through a website or blog, or through other methods that do not involve a website.
As compared to other methods, marketing through a website and email marketing present more opportunities and potential for a higher return on investment of both time and money.
What method do you employ yourself in promoting Clickbank products?